With a creative and commercial approach Seidenfaden Design Copenhagen has the distinctive capabilities of developing new and innovative concepts for lifestyle products. The main focus at Seidenfaden Design Copenhagen in this initial phase of the design and development process is to meet the requirements of our unique clients and to make sure their objectives will be achieved.


Seidenfaden Design Copenhagens analytic skills and comprehensive knowledge about the global market for lifestyle brands enable us to identify and explore new opportunities that are coherent with the strategy of our client. - To generate and conceptualize new ideas or to develop concept solutions based on ideas delivered by the client.


When Seidenfaden Design Copenhagen has developed a concept it is always presented to the client in a way, which clearly defines all the different aspects of the new concept (ex. mood boards). This presentation and the following feedback and comments from the client make modifications possible prior to the execution of the actual product development process.